NHL Teams with Gotuit Media to Offer Improved Viewing Experience of NHL on the Fly: Final Online
Enhanced Discovery, Navigation, and Control Over NHL Video Highlights Now Available
NEW YORK--(BUSINESS WIRE)--April 16, 2007 08:28 AM Eastern Daylight Time The National Hockey League (NHL), today announced that it has selected Gotuit Media's video platform to deliver personalized access to video highlights from NHL Network's signature show NHL On The Fly: Final. Available daily online at www.NHL.com, NHL On The Fly: Final is a complete wrap-up of the night's action from across the league, complete with game highlights and expert analysis.
"With help from Gotuit Media we have transformed the experience of watching NHL On the Fly: Final onlinefor our viewers by making it easier to quickly find and watch their favorite video highlights," said Keith Ritter, President of NHL Interactive CyberEnterprises. "Now our fans can jump right to the action of their favorite team or game, and instantly watch the goals, saves, or best hits of the night. We are pleased to give our fans this compelling and user-friendly experience."
Key features of NHL On The Fly: Final, powered by Gotuit, include:
- Complete Access To Entire Video Library
- Video highlights of all the prior day's games plus
an archive of past NHL On The Fly: Final episodes.
- Premium Video Experience
- No time delays as the viewer switches from highlight
to highlight
- Instant Video Navigation
- Viewers can get to any game segment within the
program with a simple selection
- Unique Playlists To Top Content
- Individual views dedicated to the Goals, Saves, Best
Hits, and Top Five Plays of the day
- User-Created Favorite Playlists
- Users can mark any highlight as one of their favorites,
viewable on their Favorites Channel
- Deep Video Search
- Video search across and within the entire
NHL On The Fly: Final video library, so viewers can
easily get to exactly what they want to watch
- Community Features To Drive Viewer Engagement
- Viewers can email links to their favorite game highlights,
or embed these highlights into their web page or blog using
the Gotuit embedded player
- Free
- All delivered in a free, ad-supported environment
"We are honored to be the chosen partner of NHL.com as we personalize their fans' video experience through Gotuit's patented platform technology," said Mark Pascarella, CEO of Gotuit Media. "Now, NHL fans can discover, instantly access, and share their favorite video highlights within each 60 minute episode. Our defining utilization of rich video metadata unlocks tremendous benefits for our partners looking to hold, grow, and monetize their audience."
Now in its fifth season, NHL On The Fly: Final delivers a final wrap-up of the night's action from around the NHL. Hosted by Dan Pollard and Todd Lewis, NHL On The Fly: Final showcases every goal from every game, complete shootouts, extended highlights, stellar saves, features, interviews, pre- and post-game reports, Top Five plays of the night, team press conferences and expert analysis from a variety of hockey insiders and former players, including Gary Green and Dave Reid. The one-hour daily program also features special event coverage from the Stanley Cup Final and NHL Entry Draft.
For more information and to begin streaming NHL On The Fly: Final, powered by Gotuit, go to http://onthefly.nhl.com/.
About the NHL
The National Hockey League, founded in 1917, is the second-oldest of the four major professional team sports leagues in North America. Today, the NHL consists of 30 Member Clubs, each reflecting the League's international makeup, with players from more than 20 countries represented on team rosters. According to a Simmons Market Research study, NHL fans are educated, tech-savvy and the youngest of all of the fans of any other professional sport. The NHL entertains more than 100 million fans each season in-arena and through its partners in national television (VERSUS, NBC, TSN, CBC, RDS, RIS, NASN, NHL Network and HDNet) and radio (Westwood One, Sirius and XM Radio). Through the NHL Foundation, the League's charitable arm, the NHL raises money and awareness for Hockey Fights Cancer, Hockey's All-Star Kids and NHL Diversity, and supports the charitable efforts of all NHL players. For more information on the NHL, log on to NHL.com.
About NHL Network
As the definitive hockey destination, NHL Network offers viewers a 24-hour all-access pass to complete hockey coverage both on and off the ice, including live NHL games featuring stars such as Sidney Crosby and Alexander Ovechkin. The network's daily signature show - NHL On The Fly - offers fans exclusive live look-ins to each NHL game including every goal from every game, complete shootouts, extended highlights, stellar saves, features, interviews, pre- and post-game reports, team press conferences, expert analysis from a variety of hockey insiders and former players, plus special event coverage from the NHL All-Star Game, NHL Stanley Cup Final and NHL Entry Draft. Additional NHL Network programming includes live NCAA hockey, action from the American Hockey League and ECHL, as well as international and amateur hockey, player profiles, interview shows and youth-oriented programs. NHL Network is available in Canada by contacting digital cable or satellite providers. The network's website is located at www .nhlnetwork.ca.
About Gotuit Media
Gotuit Media is a digital media platform company using its patented, video segment level metadata technology to deliver a new class of on-demand video products for video publishers in broadband and mobile. Gotuit holds a broad portfolio of patents in the on-demand video space, including several landmark awards concerning the use of video metadata for improved navigation, video discovery, and personalized viewing. Founded in 2000, Gotuit Media is privately held and funded by Highland Capital Partners, Atlas Venture, Motorola and private investors. In addition to Gotuit.com, Gotuit offers video publishers, distributors, and other broadband portals the Gotuit Media Platform to optimize their video for the broadband or mobile platforms. Visit Gotuit Media's corporate website at http://www.gotuitmedia.com.
NHL, Center Ice and Stanley Cup are registered trademarks and the NHL Shield is a trademark of the National Hockey League. All Rights Reserved.
Contacts
NHL
Kerry McGovern, 212-789-2172
kmcgovern@nhl.com
or
PerkettPR, Inc. for Gotuit Media
Crystal Macaulay, 617-481-5102
gotuit@perkettpr.com