Turner Sports, a division of Turner Broadcasting System, Inc., presents some of the best and most popular sporting events worldwide and is a leader in televised and online sports programming. With events airing on TBS and TNT, Turner Sports’ line-up includes NASCAR and NASCAR.com, the NBA, Major League Baseball, professional golf, PGATOUR.com and PGA.com.
Working with Gotuit, they launched Inside the NBA found on NBA.com. Inside the NBA is the five-time Emmy Award-winning postgame show for NBA on TNT broadcasts. They are using Gotuit to unleash the full value of each Inside the NBA by delivering a superior user experience through compelling playlists such as Full Episodes, Best Of, By Team, Game Highlights, EJ's Neat-O Stat of the Night, and Inside Trax.
Gotuit premium metadata is also used to define all of the advertising inventory. Using Gotuit’s turnkey services, each on-air broadcast is captured, encoded, and published to NBA.com along with Gotuit’s patented, scene-level metadata. The Gotuit Plug-In is used to deliver the unique viewing experience that includes scene-by- scene navigation, related videos, video search, and easy sharing.