MLS Changed How Each Game Is Watched Online By Allowing Fans to Create Their Own Video Highlight Reel
Major League Soccer wanted to give their fans an engaging and immersive video experience by enabling their fans to quickly search for and watch their favorite plays from each game. They created
QuickKicks, powered by Gotuit, for all their game video. Their fans can now choose to watch:
- Game highlights
- Goals
- Saves
- Best Runs
- Set Pieces
- And all the plays for the two top players from each team
All the above is enabled by the Gotuit metadata set, which points to specific plays within the original game video archive.
The response has been tremendous, as their fans are linking to and embedding their favorite plays in their fan sites and blogs, their players, coaches, press, and even commentators are regular users of the service to search for and watch the best of Major League Soccer.
Click the sample screenshot on the right to experience a whole new way to watch sports video. (P.S. Try searching for "bicycle" and see what you get.)
