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Gotuit Media Selected by AlwaysOn as an OnHollywood 100 Top Private Company Award Winner

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Recognized for leadership in emerging technology for digital entertainment and media

onhollywood

WOBURN, Mass. April 19, 2007 11:01 AM Eastern Daylight Time, Gotuit Media Corp, (www.gotuit.com), a digital media platform company delivering a new class of metadata-driven video products, today announced that it has been chosen by AlwaysOn as one of the OnHollywood 100 Top Private Companies. The OnHollywood 100 is a power list of the top private emerging technology companies in digital entertainment and media. Gotuit was handpicked by the AlwaysOn editorial team based on a set of five criteria--innovation, market potential, customer adoption, media buzz and investor value creation.

Gotuit and the OnHollywood 100 will be honored at the OnHollywood digital entertainment and media event, May 1-3, 2007, at the Roosevelt Hotel in Hollywood, California. OnHollywood delves into the challenges, opportunities and business models of the digital era, and showcases the most innovative private companies that are changing the way entertainment and media is created, distributed, consumed and monetized.

OnHollywood is an important forum that presents and debates the critical issues surrounding the transformation of the entertainment economy to one based on digital technology," said Tony Perkins, founder and CEO of AlwaysOn.

"Digital technology has transformed the way content is created and delivered to consumers everywhere. The OnHollywood Top 100 companies are an elite group of innovators who are using this technology to revolutionize the industry."

The OnHollywood 100 was selected from more than 1,000 companies, peer-nominated by leading venture capitalists, investment bankers and industry analysts.

Gotuit Media was chosen for the OnHollywood 100 for being an innovator and disruptor in the online video market. Gotuit continues to leverage its patented metadata technology to deliver on-demand video products for publishers looking to maximize their video assets and drive greater monetization of their content. Delivering a better viewing experience for viewers through Gotuit's technology results in higher audience engagement and enhanced advertising capabilities for content publishers.

"We are honored to be chosen by AlwaysOn as one of the leaders in digital entertainment and media," said Mark Pascarella, CEO of Gotuit Media. "The OnHollywood 100 Award highlights our success in offering a fundamentally different approach to publishing content for broadband and mobile by using the power of rich metadata to make it easier for viewers to search and navigate video libraries. Our customers, such as the National Hockey League, Sprint, Sports Illustrated, and Major League Soccer, are using the Gotuit platform to deliver a personalized video experience to their viewers and a greater inventory of targetable advertising opportunities. We look forward to continuing our leadership role in the video marketplace."

A full list of all the OnHollywood 100 companies can be found on the AlwaysOn Web site at: http://alwayson.goingon.com/permalink/post/8389

About OnHollywood 2007: May 1-3 @ The Hollywood Roosevelt Hotel, Hollywood, California

OnHollywood is where cutting edge technology from the backstreets of Silicon Valley converges with Hollywood's media and entertainment elite. The two-and-a-half day event borrows from the "film market" tradition by providing an open environment for digital media and entertainment entrepreneurs to meet the big-time studio, telco and consumer electronics executives, venture capitalists and media. At OnHollywood, our editors will also honor the OnHollywood 100 Top Private Companies. Fifty of the top CEOs from the OnHollywood 100 will pitch their market strategies to a panel of industry experts in our "CEO Showcase."

About Gotuit Media

Gotuit Media is a digital media platform company using its patented, video segment level metadata technology to deliver a new class of on-demand video products for video publishers in broadband and mobile. Gotuit holds a broad portfolio of patents in the on-demand video space, including several landmark awards concerning the use of video metadata for improved navigation, video discovery, and personalized viewing. Founded in 2000, Gotuit Media is privately held and funded by Highland Capital Partners, Atlas Venture, Motorola and private investors. In addition to Gotuit.com, Gotuit offers video publishers, distributors, and other broadband portals the Gotuit Media Platform to optimize their video for the broadband or mobile platforms. Visit Gotuit Media's corporate website at http://www.gotuitmedia.com.

About AlwaysOn

ALWAYSON ignited the open-media revolution in early 2003 by being the first media brand to launch a global blog network. In 2004, ALWAYSON continued to lead the media industry in innovation by introducing a social network where members can connect and engage. ALWAYSON is also revolutionizing the media business by applying its open-media principles to its executive event series (STANFORD SUMMIT, ALWAYSON HOLLYWOOD, ALWAYSON MEDIA and GOINGGREEN) and quarterly print "blogozine" by empowering its members to post and share their ideas and meet each other online. As our loyal readers know, ALWAYSON is committed to the free-market, merit-driven approach to reporting and event programming. No other media brand has dared to create such open interaction with its readers and event participants.

Contacts

For Gotuit Media
Lisa Dilg, 313-399-0892
lisa@perkettpr.com
or
For OnHollywood
Edelman
Renee Edelman, 212-704-8249
renee.edelman@edelman.com


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NHL Teams with Gotuit Media to Offer Improved Viewing Experience of NHL on the Fly: Final Online

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Enhanced Discovery, Navigation, and Control Over NHL Video Highlights Now Available

NEW YORK--(BUSINESS WIRE)--April 16, 2007 08:28 AM Eastern Daylight Time The National Hockey League (NHL), today announced that it has selected Gotuit Media's video platform to deliver personalized access to video highlights from NHL Network's signature show NHL On The Fly: Final. Available daily online at www.NHL.com, NHL On The Fly: Final is a complete wrap-up of the night's action from across the league, complete with game highlights and expert analysis.

"With help from Gotuit Media we have transformed the experience of watching NHL On the Fly: Final onlinefor our viewers by making it easier to quickly find and watch their favorite video highlights," said Keith Ritter, President of NHL Interactive CyberEnterprises. "Now our fans can jump right to the action of their favorite team or game, and instantly watch the goals, saves, or best hits of the night. We are pleased to give our fans this compelling and user-friendly experience."

Key features of NHL On The Fly: Final, powered by Gotuit, include:

  • Complete Access To Entire Video Library
    • Video highlights of all the prior day's games plus an archive of past NHL On The Fly: Final episodes.
  • Premium Video Experience
    • No time delays as the viewer switches from highlight to highlight
  • Instant Video Navigation
    • Viewers can get to any game segment within the program with a simple selection
  • Unique Playlists To Top Content
    • Individual views dedicated to the Goals, Saves, Best Hits, and Top Five Plays of the day
  • User-Created Favorite Playlists
    • Users can mark any highlight as one of their favorites, viewable on their Favorites Channel
  • Deep Video Search
    • Video search across and within the entire NHL On The Fly: Final video library, so viewers can easily get to exactly what they want to watch
  • Community Features To Drive Viewer Engagement
    • Viewers can email links to their favorite game highlights, or embed these highlights into their web page or blog using the Gotuit embedded player
  • Free
    • All delivered in a free, ad-supported environment

"We are honored to be the chosen partner of NHL.com as we personalize their fans' video experience through Gotuit's patented platform technology," said Mark Pascarella, CEO of Gotuit Media. "Now, NHL fans can discover, instantly access, and share their favorite video highlights within each 60 minute episode. Our defining utilization of rich video metadata unlocks tremendous benefits for our partners looking to hold, grow, and monetize their audience."

Now in its fifth season, NHL On The Fly: Final delivers a final wrap-up of the night's action from around the NHL. Hosted by Dan Pollard and Todd Lewis, NHL On The Fly: Final showcases every goal from every game, complete shootouts, extended highlights, stellar saves, features, interviews, pre- and post-game reports, Top Five plays of the night, team press conferences and expert analysis from a variety of hockey insiders and former players, including Gary Green and Dave Reid. The one-hour daily program also features special event coverage from the Stanley Cup Final and NHL Entry Draft.

For more information and to begin streaming NHL On The Fly: Final, powered by Gotuit, go to http://onthefly.nhl.com/.

About the NHL

The National Hockey League, founded in 1917, is the second-oldest of the four major professional team sports leagues in North America. Today, the NHL consists of 30 Member Clubs, each reflecting the League's international makeup, with players from more than 20 countries represented on team rosters. According to a Simmons Market Research study, NHL fans are educated, tech-savvy and the youngest of all of the fans of any other professional sport. The NHL entertains more than 100 million fans each season in-arena and through its partners in national television (VERSUS, NBC, TSN, CBC, RDS, RIS, NASN, NHL Network and HDNet) and radio (Westwood One, Sirius and XM Radio). Through the NHL Foundation, the League's charitable arm, the NHL raises money and awareness for Hockey Fights Cancer, Hockey's All-Star Kids and NHL Diversity, and supports the charitable efforts of all NHL players. For more information on the NHL, log on to NHL.com.

About NHL Network

As the definitive hockey destination, NHL Network offers viewers a 24-hour all-access pass to complete hockey coverage both on and off the ice, including live NHL games featuring stars such as Sidney Crosby and Alexander Ovechkin. The network's daily signature show - NHL On The Fly - offers fans exclusive live look-ins to each NHL game including every goal from every game, complete shootouts, extended highlights, stellar saves, features, interviews, pre- and post-game reports, team press conferences, expert analysis from a variety of hockey insiders and former players, plus special event coverage from the NHL All-Star Game, NHL Stanley Cup Final and NHL Entry Draft. Additional NHL Network programming includes live NCAA hockey, action from the American Hockey League and ECHL, as well as international and amateur hockey, player profiles, interview shows and youth-oriented programs. NHL Network is available in Canada by contacting digital cable or satellite providers. The network's website is located at www .nhlnetwork.ca.

About Gotuit Media

Gotuit Media is a digital media platform company using its patented, video segment level metadata technology to deliver a new class of on-demand video products for video publishers in broadband and mobile. Gotuit holds a broad portfolio of patents in the on-demand video space, including several landmark awards concerning the use of video metadata for improved navigation, video discovery, and personalized viewing. Founded in 2000, Gotuit Media is privately held and funded by Highland Capital Partners, Atlas Venture, Motorola and private investors. In addition to Gotuit.com, Gotuit offers video publishers, distributors, and other broadband portals the Gotuit Media Platform to optimize their video for the broadband or mobile platforms. Visit Gotuit Media's corporate website at http://www.gotuitmedia.com.

NHL, Center Ice and Stanley Cup are registered trademarks and the NHL Shield is a trademark of the National Hockey League. All Rights Reserved.

Contacts

NHL
Kerry McGovern, 212-789-2172
kmcgovern@nhl.com
or
PerkettPR, Inc. for Gotuit Media
Crystal Macaulay, 617-481-5102
gotuit@perkettpr.com


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Gotuit Personalizing NHL

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Mulitchannel News

April 16, 2007 Random News from the Ice Blog

"Available daily online on the league's Web site, NHL on the Fly: Final is a complete wrap-up of the night's action from across the league, complete with game highlights and expert analysis."


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NHL Partners with Gotuit for Online Video Highlights

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The NHL announces today their partnership with Gotuit for videos online for the NHL Network's NHL On The Fly: Final.

Mashable

April 16, 2007 - 12:45 PM PDT - by Kristen Nicole

NHL On The Fly: Final, the network's nightly wrap-up of events from across the league, complete with game highlights and expert analysis, is now using Gotuit for their online program. With the Gotuit video platform, the NHL will be able to offer online access to the entire video library, video highlights, instant video navigation, user-created favorite playlists, and video search across the entire NHL On The Fly library. Videos can be sent to friends or embedded into their MySpace, hi5, Friendster and Piczo profiles as well. Viewers also get a unique playlist to Top Content, and individual views dedicated to the Goals, Saves, Best Hits, and Top Five Plays of the day.

The Gotuit platform provides a very personalized approach to video with an on-demand format, which appeals to users and companies looking to bring more value to their own video programming. Sports Illustrated recently partnered with Gotuit to provide NFL Draft coverage. Gotuit's search functionality, which includes features such as the ability to search within a video to find the clip you're looking for, is perfect for sports-oriented audiences, giving them more control over the exact content they'd like to see.

 


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GotuitMusic.com Releases the Top 10 Online Music Videos for March 2007

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Hip-Hop Dominates the Top 10 Music Videos Watched on the Fast Growing Online Music Video Site

WOBURN, Mass.--(BUSINESS WIRE)--April 10, 2007 08:38 AM Eastern Daylight Time

GotuitMusic.com, one of the fastest growing online video sites featuring one of the largest catalogs of free music videos online, today announced its top 10 music videos watched online for the month of March. The catalogue on www.gotuitmusic.com features over 3,000 free music videos from over 1,300 artists, including top performers from Universal Music Group, EMI Music Group, and KOCH Records.

In March, Akon ruled the charts yet again, this time snagging six of the top ten spots, proving that the Konvict isn't going away anytime soon. Hip-hop remains the most popular category on GotuitMusic.com, garnering all spots in the Top 10. MIMS, Young Jeezy, Fergie, and DJ Unk round out the Top 10. DJ Unk makes his debut in the Top 10 with his dance-craze hit "Walk It Out."

Top 10 Music Videos of the Month on Gotuit.com:

1. Akon: Don't Matter
2. Akon: Smack that
3. Akon: I Wanna Love You
4. MIMS: This Is Why I'm Hot
5. Akon: Lonely
6. Young Jeezy Featuring R. Kelly: Go Getta
7. Fergie Featuring Ludacris: Glamorous
8. Akon: Trouble Nobody / Bonanza
9. DJ Unk: Walk It Out
10. Akon: Locked Up
Source: GotuitMusic.com, March 2007

For these videos and more, visit www.GotuitMusic.com.

About Gotuit Media

Gotuit Media harnesses the power of segment-level metadata to deliver an extremely powerful new way to watch video online and on your mobile phone. Gotuit powered video technologies have been proven to drive longer session times, deeper audience engagement, and greater potential advertising opportunities.

To learn more about how Gotuit Media will turn your online video experience into an online video business, visit GotuitMedia.com.

Contacts

Gotuit Media Corp.
Patrick Donovan, 781-970-5432
pdonovan@gotuit.com
or
PerkettPR, Inc.
Crystal Macaulay, 617-481-5102
gotuit@perkettpr.com


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Sports Illustrated Selects Gotuit for 2007 NFL Draft Product

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SI FilmRoom Powered By Gotuit Gives Fans Complete Control Over Video Hightlights

Woburn, Mass - April 4, 2007

Gotuit Media Corp, (www.gotuit.com), a digital media platform company delivering a new class of metadata-driven video products, today announced Time Inc.'s Sports Illustrated has selected Gotuit to power their broadband video experience for NFL Draft 2007 (www.si.com/nfl). SI's FilmRoom uses the Gotuit Media Platform to provide viewers advanced search and navigation capabilities, making it easy for fans to get instant access to the collegiate football highlights of this year's top 200 NFL draft prospects.

"SI.com's NFL Draft 2007 coverage is a leading online destination for professional and collegiate football fans looking for news and expert analysis on the NFL Draft," said Stacey Vollman, Executive Director of Business Development, SI Digital. "Our goal this year was to enhance our in-depth analysis and photography with compelling video. The Gotuit platform offered the best video experience available as the video highlights can be searched and viewed by player, team, position, NFL team, or draft order."

SI will incorporate links to the NFL Draft 2007 FilmRoom throughout its extensive coverage before, during and after the NFL Draft so readers can jump directly to video of their favorite player. The video application will be free to all visitors and is supported by periodic advertising from major advertisers that are sponsoring SI's NFL Draft 2007 content. By utilizing Gotuit, and its proprietary video search and navigation technology, SI will deliver a superior video experience with a mix of pre-roll and mid-roll advertising.

Key features of NFL Draft 2007 FilmRoom on SI.com, powered by Gotuit, include:

  • Video highlights accessible by player, by school, by position, by mock draft order, by actual draft order or by NFL team.
  • Instant access to favorite draft prospects; viewers can use the SI video experience to jump inside a video directly to a particular highlight such as Touchdowns, Sacks, Amazing Runs, Interceptions, Great Catches, Statistics or Summaries.
  • Deep search and navigation capabilities across the entire video library; searches can be conducted while the existing video plays on, allowing viewers to queue up the next video and jump into any player video they want at anytime, without delay.
  • Once the draft is completed, there will be new playlists of the player videos organized by their actual draft order and by their NFL team.

"The SI application is a terrific example of the shift taking place with major media companies and content providers' in developing their broadband strategies," said Mark Pascarella, CEO of Gotuit Media. "Every media company out there is looking for new ways to differentiate their video offerings and ensure a premium video experience for their viewers, while also increasing the revenue potential of their video libraries. Gotuit provides the right solution for our customers to hold, grow and monetize their audience without losing their brand identity."

About SI

SI is a multimedia sports brand that takes the consumer into the heart and soul of sports. The SI franchise is anchored by SPORTS ILLUSTRATED, the most respected voice in sports journalism which reaches a weekly audience of nearly 21 million adults, and SI.COM, the magazine's 24/7 sports news website that delivers more than 150 original stories to its users each week. SI.com's broadband video offerings includes original programming, partnerships with best-in-class sports brands such as NBC Sports, HBO and TNT and linking fans to the best video offerings across the web.

The SI franchise also includes SPORTS ILLUSTRATED KIDS (sikids.com), a monthly magazine targeted to children age 8 and up; GOLF MAGAZINE and GOLF.COM; SIONCAMPUS.COM, a website dedicated to college sports and the college sports lifestyle; SI PRESENTS the magazine's specialty publishing division; as well as SI BOOKS, SI PICTURES, SI PRODUCTIONS, SI DIGITAL and SI EVENTS. Founded in 1954, SI is a division of Time Inc., the world's leading magazine publishing company and a subsidiary of Time Warner.

About Gotuit Media

Gotuit Media is a digital media platform company using its patented, video segment level metadata technology to deliver a new class of on-demand video products for video publishers in broadband and mobile. Gotuit holds a broad portfolio of patents in the on-demand video space, including several landmark awards concerning the use of video metadata for improved navigation, video search, and personalized viewing. Founded in 2000, Gotuit Media is privately held and funded by Highland Capital Partners, Atlas Venture, Motorola and private investors. In addition to Gotuit.com, Gotuit offers video publishers, distributors, and other broadband portals the Gotuit Media Platform to optimize their video for the broadband or mobile platforms. Visit Gotuit Media's corporate website at http://www.gotuitmedia.com.

Media Contacts:

Patrick Donovan
Gotuit Media Corp.
E-mail:pdonovan@gotuit.com
Phone: 978-970-5432

Crystal Macaulay
PerkettPR, Inc.
E-mail: gotuit@perkettpr.com
Phone: 617-481-5102



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