Newest product embeds navigation elements inside video files,
can be deployed immediately to all VOD systems
Woburn, MA (April 9, 2006) - Gotuit Media, the leader in personalized video-on-demand products, announced today the availability of its latest offering - Gotuit On Demand with EasyView™. This product is now offered in addition to the company’s flagship navigation technology, Gotuit On Demand™, across all of Gotuit’s on-demand products: Gotuit Music™, Gotuit Sports™, Gotuit News™, and Gotuit Entertainment™.
“Our customers asked for a simple first step to begin to realize Gotuit’s powerful and unique benefits,” said Dan O’Brien, Chief Executive Officer of Gotuit Media. “Gotuit On Demand with EasyView™ combines our patented navigation elements with the video asset, allowing us to quickly and easily offer the Gotuit experience to every VOD-enabled subscriber. Most importantly, it does not require any new software in the set-top box or head-end infrastructure and can therefore be deployed today to any video-on-demand system. For the first time, Gotuit’s products are now immediately available to everyone; allowing operators, advertisers, and viewers alike to get more from on-demand.”
EasyView uses on-screen visual cues to deliver playlists of content that can be easily navigated with standard fast forward and rewind controls. Viewers can choose a playlist of content and see this list on the left side of their screen. As the content is played, it automatically expands to fill the screen. At the end of the segment, the playlist is displayed again as the next segment begins. Banner advertising is present as well as the ability to associate interstitial video ads between segments. Advertisers are also able to sponsor particular video channels or playlists. “An important benefit to the operator is the ability to monetize their VOD content using this novel navigation approach,” added O’Brien.
Gotuit’s current product, Gotuit On Demand™, combines segment-level metadata with on-demand video content, which lets the user instantly access the precise asset or segment they want to watch. It also enables a personalized video experience, such as fantasy sports powered by Gotuit that shows video highlights of each subscriber’s individual team. This superior user experience has resulted in Gotuit being the #1 video-on-demand service in each of its deployed markets.
About Gotuit Music
Gotuit Music™ provides on-demand music videos and related programming from a wide array of major and independent music programmers, including Universal Music Group, Koch Records, Eagle Rock Entertainment, Image Entertainment, IRIS Distribution, Kung Fu Records, and the Shout! Factory.
Powered by a patented video navigation platform that combines rich metadata with a superior interactive user experience, Gotuit Music™ gives viewers instant access to hundreds of the hottest music videos – empowering viewers to be their own “VODJ”. This has made Gotuit Music On Demand™ the #1 music VOD channel in each of its markets.
About Gotuit News
Gotuit News gives subscribers complete control over what parts of a news program they want to watch. Each day, Gotuit provides more than two hours of indexed news content from Reuters, Associated Press and local sources. This includes categories such as World, National, Business, Sports, Entertainment, and raw footage.
About Gotuit Sports
Gotuit Sports offers a complete suite of indexed sports programming from some of the leading sports programmers including: Resort Sports Network, National Lacrosse League, Collegiate Images, Classic Superstars of Wrestling, and Cedric Kushner Promotions, among others. From instructional videos to classic championships, viewers can experience sports like never before. Viewers can choose to watch an entire game, a 20-minute condensed version, the highlights, the big hits, or just their favorite players. Games can be made available on demand within minutes of the final whistle.
About Gotuit Entertainment
Gotuit Entertainment includes entertainment and movie trailer content from studios such as 20 th Century Fox, NBC Universal, Warner Brothers, Sony pictures, Walt Disney, and Paramount. Users can choose playlists by genre, such as Drama, Comedy, or Romance and/or by platform, such as DVD, VOD, or Theatrical Release.
About Gotuit Media
Gotuit Media is dedicated to creating personalized video products, which allow consumers to quickly access the parts of a show they are the most interested in watching. The company has established partnerships with leading content providers in the areas of Music, News, Sports, and Entertainment. Gotuit’s video-on-demand products are available on Time Warner and Adelphia Communications cable systems to more than 550,000 digital subscribers in New England, western New York, western Pennsylvania and parts of Ohio, and are among the most popular on-demand offerings on those systems.
Gotuit holds a broad portfolio of patents in the time-shifted video space, including several landmark awards concerning video metadata. Founded in 2000, Gotuit Media is privately held and funded by Highland Capital Partners, Atlas Venture, Motorola and other investors. Additional information can be found on Gotuit Media's web site at www.gotuit.com.
Media Contacts:
David Laubner
Gotuit Media Corp.
E-mail: dlaubner@gotuit.com
Phone: 781.970.5432
Heather Mosley
PerkettPR, Inc.
E-mail: gotuit@perkettpr.com
Phone: 415.384.0113
The most-promising technology ventures will be honored at the Red Herring Spring 2006 CEO Summit
Woburn, MA (April 5, 2006) - Gotuit Media, the leader in personalized video-on-demand products, announced today that it has been named by Red Herring as one of the finalists for its annual "Red Herring 100 North America" list.
“It is an honor to be recognized for this celebrated award,” said Dan O’Brien, Chief Executive of Gotuit Media. ”Gotuit has revolutionized the on-demand video experience by giving consumers precise access to their favorite video content. We are the #1 performing video-on-demand service in each of our deployed markets and are aggressively expanding our products to broadband and mobile platforms as well.”
Gotuit Media’s patented navigation technology combines segment metadata with on-demand video content, allowing consumers to personalize their viewing experience. Gotuit has used its technology to create several of its own video products, including: Gotuit Music™, Gotuit Sports™, Gotuit News™, and Gotuit Entertainment™. Other content partners, including Food Network and HGTV utilize the Gotuit service to power their video-on-demand offerings. “The results, from both our channels and our partners’, clearly show that a Gotuit-powered video experience drives greater audience and usage in addition to creating compelling new advertising opportunities. Given the explosion of on-demand video across multiple platforms, we are well positioned for the next wave of growth”, said O’Brien.
"We can see the resurgence of the tech sector reflected in the quantity and variety of excellent companies that we had to choose from in putting our list together,” said Joel Dreyfuss, Editor-in-Chief of Red Herring. “It was difficult to choose the 200 finalists and we are very happy with the stellar quality of the companies on this short-list."
The “Red Herring 100 North America” award is an important part of Red Herring’s tradition of recognizing new and innovative technology firms. Well over 1,000 privately held technology companies submitted to this year’s edition of the prestigious award.
Gotuit Media and the other nominees were rigidly evaluated on both quantitative and qualitative criteria such as financial performance, technology innovation, quality of management, execution of strategy, and integration into their ecosystem. This unique assessment of potential complemented by a review of the actual track record and standing of a company makes the list an invaluable instrument for discovering and advocating the greatest business opportunities in the industry.
As part of this tradition to honor innovation and entrepreneurship in the business of technology, Red Herring will again host “Red Herring Spring,” a two day invitation-only summit for the CEOs and founders of the Red Herring 100 winners and finalists in Monterey, California. The summit's C-level attendees will convene under the theme “The Pursuit of Disruption” to discuss major trends and opportunities and to explore partnerships, alliances, investments, and M&A activities. Further information regarding the event and how to register is available at http://www.herringevents.com/rhspring06.
About Gotuit Media
Gotuit Media is dedicated to creating personalized video products, which allow consumers to quickly access the parts of a show in which they are the most interested. The company has established partnerships with leading content providers in the areas of Music, News, Sports, and Entertainment. Gotuit’s video-on-demand products are available to more than 550,000 digital subscribers in New England, western New York, western Pennsylvania and parts of Ohio on Time Warner and Adelphia Communications cable systems, and are among the most popular on demand offerings on those systems.
Gotuit holds a broad portfolio of patents in the time-shifted video space, including several landmark awards concerning video metadata. Founded in 2000, Gotuit Media is privately held and funded by Highland Capital Partners, Atlas Venture, Motorola and other investors. Additional information can be found on Gotuit Media's web site at www.gotuit.com.
About Red Herring
Red Herring is a sophisticated insider’s guide to the business of technology, featuring unparalleled insights on the emerging technologies driving the economy, from the Internet to wireless communications and digital entertainment. Red Herring reports on how innovation and entrepreneurship are transforming business and how the business of technology is transforming the world, providing readers with a deep understanding of venture capital and capital markets. Recognized as an essential resource in today’s fast-changing business world, Red Herring gets the right answers before anyone else even thinks to ask the questions. More information on Red Herring is available on the Internet at www.redherring.com.
Media Contacts:
David Laubner
Gotuit Media Corp.
E-mail: dlaubner@gotuit.com
Phone: 781.970.5432
Heather Mosley
PerkettPR, Inc.
E-mail: gotuit@perkettpr.com
Phone: 415.384.0113